Letter to the Editor: Conservative Media—It's What's on TV
September 7, 2003. What goodies are Rupert Murdoch and his conservative, corporate media colleagues cooking up for your television enjoyment these days? Aside from the usual mind-numbingly brainless “comedies,” desensitizing violence, and exploitative misogynistic female-breast-baring sex? Aside from the shout-down-the-dissenters, flag-waving, chest-thumping, egregiously right-wing-biased “news”? Aside from the intolerably stupid, exploitative “reality” shows that bring out the worst personality “features” in bottom-feeder types so desperate to get on TV that they shamelessly (shamefully?) prostitute themselves to the cameras?
While much of this splendid fare graces the airwaves of American network television (except, of course, for the titties and the more explicit violence), there is another swamp-like wasteland inhabiting the pay channels. Ah, yes, pay TV, where the viewer can pay a convenient one-time installation fee and convenient monthly fees thereafter to enjoy programming that is riddled with ... what else? Paid advertising. Reams and reams of paid advertising. Three minutes of paid advertising for every five minutes of programming, in some cases (remember: pay TV network providers refer to the paid advertisements as “content” and the programs viewers tune in to see as “filler”—the carrot to coax the viewer to sit still long enough to watch the ads). Pay TV is the noble realm of an insidious subculture designed to distract the viewing public from introspection and important issues while subtly reinforcing the right wing agenda. Aside from movie and premium channels, not to mention the endless-commercial shopping networks, there is a panoply of programming coaxing viewers that the most important thing they can do is concentrate on parting with their hard-earned cash. There are programs telling the viewing public what not to wear. Multiple channels offer every size and shape of feel-good do-it-yourself home and garden improvement programs, including how to decorate a room for under $1000 (whether or not you trade with your neighbors) and what it's like to hire professional designers to redo a room or garden for $10,000 and up. Pay TV offers all manner of baby, birthing, and adoption shows—gee, why aren't there any abortion shows? There are myriads of plastic surgery and inside-outside-weight-loss and/or fashion make-over shows. There are even “man” shows on Comedy Central and a brand new “channel just for men” that seems to forget that, until recently, ALL channels were for men—and men still write most of what's on TV and in movies (can you say “revisionism”?). There are historic home shows that depict homes out west without any mention of the abuses perpetrated on the Native Americans over that territory—abuses back in the Old West or abuses continuing until today. There are channels that devote hours to religious worship shows, Biblical prophecy, Biblical history, and Bible 101 shows (but screw evil Palestine and ignore them evil Palestinians). And a redundancy of channels dishes up the standard right-wing pap about evil Osama or Saddam, terrorism, the now-deceased World Trade Center towers, and everything the neocons want us to “know” about Jessica Lynch. Of the home shows, one particularly gruesome if entertaining specimen is called “Sensible Chic”: it displays rooms that wealthy people have lavished well over $50,000 on to decorate—making it clear to us mere mortals what we should expect never to have for ourselves—and then shows us how we can make our commoner selves cheap knock-offs of these extravagantly decorated rooms for a mere $2,000-$3,000 a pop. Yes, pay TV is unabashedly geared toward Middle America—a subpopulation that can consider spending a thousand or two on a room; a subpopulation that looks at the $50,000-$100,000 spent on Sensible Chic inspiration rooms as a year's salary. How many average viewers realize how many families scraping by below the poverty line would give their eye teeth for the money to decorate one cheap knock-off room, let alone an inspiration room? Yes, thoughts of food, shelter, and clothing for the needy get lost in the candy-land kaleidoscope of pay TV ...
Is your TV safe from right wing, corporate media?
Better yet, is your brain safe?
The writer, Zoe Owens, is a philosopher and author of such introspectively religious books as “Jesus Holy Christ Almighty.”